Speedo’s LZR is causing quite brouhaha in the swimming world. In the last six weeks, it has been worn in 16 record breaking swims. In fact, Speedo is now advertising – “World Records Being Broken Daily” with the suit. In designing the suit, Speedo borrowed wind tunnels from NASA to analyze surface friction of over 60 types of fabric, and performed 3D bodyscans of over 400 elite athletes to get the fit right. It even has ultrasonically welded bonded seams. Michael Phelps described the feeling of wearing it as, “like a rocket…unreal.” We’ve never described any clothing that way. For the price there should be an outboard engine on the back of it. £320.00. PRE-ORDER

